10 Link-Building Tactics That Will Skyrocket Your ROI

10 Link Building Tactics That Will Skyrocket Your ROI

Inbound links are one of Google’s three most important ranking signals – the other two being content and RankBrain. This underscores how critical links are to your ranking on SERPs, or search engine results pages.

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SEO vs PPC: Which Is Better?

Whether to choose search engine optimization over paid search advertising is a question of balancing the pros and cons. Do you want a constant stream of visitors to your website long after you stop running a campaign or are you looking for a quick brand rollout?

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Less Typing, More Talking: How Voice Search Is Impacting SEO

Less Typing, More Talking: How Voice Search Is Impacting SEO

People are increasingly turning to voice search to look for information on the internet. Apparently, most people find it easier to talk than text. Searching by voice is convenient, quick, and you can do it on the go.

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5 Off-Page SEO Best Practices To Build Your Reputation Online

5 Off-Page SEO Best Practices to Build Your Reputation Online

While many people think about off-page SEO in terms of inbound links and the processes of generating them, off-page SEO entails more than link building. It includes but is not limited to:

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